7  DAYS IS AN ACTIVEWEAR LABEL DEDICATED TO INSPIRE INDIVIDUAL STORIES OF MOTION FOR THE MIND, BODY AND SOUL. CREATING FUNCTIONAL PIECES FOR AN ACTIVE LIFESTYLE ON AND OFF COURT.

7  DAYS WAS CREATED IN COPENHAGEN IN THE SPRING OF 2019 BY CREATIVE DIRECTOR MALKIT SINGH AND CEO ANDERS DEGN WITH THE PURPOSE OF BEING ACTIVE IN A FASHIONABLE WAY. THE SS20 IS THE FIRST COLLECTION FROM THE TEAM.

THE INSPIRATION COMES FROM ATHLETES ALL OVER THE WORLD DOING WHAT THEY LOVE, FROM BOXING AND BASKETBALL TO SURFING AND SKIING. IT’S ALL ABOUT A PASSION FOR WHAT YOU DO, AND THE PURSUIT OF BEING THE BEST YOU CAN BE.