About Us

Founded in Spring 2019, 7 DAYS Active is a Copenhagen-based activewear label committed to inspiring movement – for the body, mind, and soul. With a foundation in functionality, style, and purpose, the brand creates pieces that seamlessly adapt to all arenas of modern life, from high-performance workouts to moments of rest and reflection. 

Driven by a passion for performance and self-expression, 7 DAYS Active champions a holistic approach to active living. Our collections empower individuals to move freely, feel strong, and live consciously – every day of the week.

At the core of 7 DAYS Active are three guiding values: 

• BODY – Empowering physical movement through versatile, high-quality designs for fitness, training, and sport.
• MIND – Building a global community rooted in connection, togetherness, and shared energy.
• SOUL – Encouraging mindfulness, self-awareness, and a balanced approach to well-being. 

By bridging the gap between sport and style, 7 DAYS Active is not just a brand, but a movement, inviting people everywhere to move with intention and live actively in every sense of the word.